Our Origin Story
We spent decades working with some of the world’s largest, most asset-intensive organisations — helping them optimise supply chains, streamline operations, and unlock value through better data and analytics.
Ultimately, we built a global enterprise technology company that was acquired by IBM. It was an extraordinary journey: algorithms designed, billions in spend analysed, amazing countries visited.
But it came with an uncomfortable view: the deeper we looked, the more we saw.
The environmental and social costs of industrial supply chains — the damage to land, water, climate, communities — often sat just outside the frame.
So, after years of helping optimise for efficiency and profit, we decided to build a platform that optimises for impact too.


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